Would you like to work with one of our lead marketing strategists on the Limelight team? Let us be the first to tell you that if you're not already one of her clients, you're missing out! Brittany is a KEY LIME to our group.
So you built this beautiful and nifty website or you paid someone else to do it for you. The problem is, not enough people are visiting it. It’s probably because people don’t know about it. Even your existing customers might not know about it. You’ve got to put it out there for everyone to see. You’ve got to promote the heck out of it! But how? Well, you’re in luck. Here are 5 ways to promote your website that won’t break the bank.
In today’s digital age, having a strong social media presence is essential to staying connected and relevant, especially when it comes to a small business. With so many different platforms and links, you might find yourself overwhelmed when trying to manage them all.
Investing in your brand is very important, but first, we want to know why. It's easy to want to hit the ground running when getting starting your new business, but it's vital to establish an image for the brand. This gives you the control to shape the perception of your company to effectively attract your target market through the creation of meaningful visuals, messaging, and strategies.
There’s one thing that nobody can seem to find enough of: time.That is especially true if you are a business owner or a Marketing Director. That’s why we want to share with you one of our all-time favorite words. That word is automation.
When it comes to interacting with your customers, what is your go-to on how you communicate? Most likely, it's the standard business jargon, and although it's not wrong, what if you spoke from a relatable and more personal point of view? Establishing meaningful connections with your audience puts personality behind your brand and creates an even closer bond with your clients.
This method of content consumption is only going to continue to grow. Don't let this marketing train pass you by. It doesn't have to be perfect, but it has to be out there. Experiment! Test and see what is working best for your audience. If you're looking to go viral, this is the way to do it. Don't want to bother learning ANOTHER social media platform? Don't worry - we already did.
There are just so many fun and useful tools out there, especially when it comes to Google Chrome Extensions. Some are helpful on the job, sure, but so many of them are just frickin’ cool.
Whether you’re a small business owner who plans in quarters or the kind that goes with the flow, there’s no denying that feeling we all get when a new year starts. There’s optimism and excitement in the air. A new month, quarter, or year is a chance to clean the marketing slate and start with fresh ideas. If you haven’t caught on already, we’re telling you to think about your 2023 marketing goals.
There are many elements that affect the shopper's trust in your product. When the holiday season rolls around, your products ought to have all of their kinks worked out with quality photography, populated and key-word rich content, many positive reviews, and promotions scheduled.
