July 2025

Each month we create a custom enewsletter introduction for you, we curate 5 or more timely articles on the market, and we provide you with a recipe of the month and DIY Video.

Please review the content below and select what works best for you!

Hi July, summer looks good on you!

Summer is in full swing and we’ll soon have the fireworks to prove it. July brings both heat and hustle to the real estate market. With longer days, summer excitement in the air, and more flexibility in schedules, it’s a sizzling time for buying and selling.

Whether you’re planning your next move or simply soaking up market insights poolside, this month presents prime opportunities to dive in.

NOTE: INSERT MARKET UPDATE HERE (CHOOSE NATIONAL AND/OR LOCAL) SEE OPTIONS BELOW:

National and Local Stat Options:

Option 1: (Traditional)

National Housing Market Update: July 2025

National Update: The national market continues to show strong seasonal momentum. Sales are staying healthy, and home values are inching upward across many regions. While inventory remains tight, motivated buyers are actively searching, making this a hot month to list.

Buyers are still finding favorable mortgage rates so it could be the perfect time to lock in a rate before late-summer shifts. If you’re planning to buy or refinance, keep an eye on current trends from Freddie Mac to help you time your move strategically.

Sellers, July is your golden hour. Make the most of it by enhancing your home’s summer curb appeal. Add patriotic pops of red, white, and blue, freshen up flowerbeds, and stage patios for outdoor fun. These warm-weather touches can make your listing shine.

Whether you’re gearing up to buy, sell, or simply explore your options, we’re here with the tools and insights to help you make confident real estate decisions. Let’s make July a month of smart moves and sunny success!

Local/Twin Cities Update: The Twin Cities market continues to mirror national trends with strong buyer interest and persistently low inventory. Well-positioned listings are attracting fast, competitive offers.

For buyers, now is a savvy moment to act before late-summer crowds intensify. There’s a window of opportunity before August’s rush that can mean fewer bidding wars and more room to negotiate.

For sellers, July is peak season. Showcase your home with vibrant summer touches. Think mature landscaping, cozy porches, and shaded retreats for a lasting impression. With limited competition, your home could be the star of the market.

Whether you’re jumping in or just keeping tabs on the trends, July is a month for action—and we’re here to guide the way.

Option 2: (Humor)

Oh hey, July. You’ve arrived in all your sun-drenched, popsicle-melting glory, and oh, how we love to hate you sometimes. It’s nothing personal, we just here for the summer drama. And speaking of summer drama….the housing market is lighting up like the Fourth of July, admittedly with fewer roman candles. Such a bummer.

National Update: Do you know what doesn’t get the BBQ-flavored meat sweats? The summer real estate market. It just keeps powering through. Home sales are steady, prices are inching upward, and buyers are out in full force, squinting through the heatwave and praying the next open house has central air.

Mortgage rates? Still relatively kind. But just like your coveted fireworks-watching spot, don’t wait too long, or you might miss it. Freddie Mac has the latest on rates, which is the real estate version of checking the weather before a picnic.

Sellers: it’s your time to shine (literally). Give your place a summer glow-up with patriotic porch pillows, some cheerful planters, and maybe stash the inflatable flamingo for listing photos. You want buyers dreaming of lemonade, not secretly shaming your lawn decor on TikTok.

Buyers, hang in there. July offers a chance to strike before late-summer competition kicks in. Slow and steady, you know, so you don’t get the meat sweats of house hunting.

We’ve got your back (it’s an SPF 50 summer).

Local/Twin Cities Update:

Summer in the Twin Cities means two things: road construction and real estate frenzy. Diva behavior. While we can’t help with traffic, we can tell you that homes are still flying off the market faster than your grill can run out of propane.

If you’re a buyer, now’s the time to move faster than an AWOL toddler chasing the ice cream truck. Beat the late-summer wave and you might just dodge the bidding war blues.

Sellers, this is your spotlight. Your tidy backyard could become someone’s July dream space. Give it a fresh mow, a festive flag, and maybe keep the dog from photobombing your listing pics.

This month is all about fast action, fun vibes, and fireworks—both literal and metaphorical. So throw on some shades and let’s make your next move the highlight of the season.

Here is our list of curated real estate articles for July 2025